February in Tokyo brings peak strawberry season and plum blossoms. We feature 4 strawberry dessert specialists, 3 plum blossom viewing spots, and a half-day itinerary suggestion.
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February is Tokyo's coldest month, but also its sweetest — strawberry season in full bloom + plum blossoms in bloom.
Below is a curated itinerary combining two themes: strawberry desserts and plum blossom viewing.
4 Strawberry Dessert Shops
01｜Isetan Basement｜Freshly Cut Strawberry Sandwich
Multiple specialty shops on B1F of Shinjuku Isetan offer **strawberry cream sandwiches** (¥800-1,500 per piece). Brands include Yawatabashi, Café di FESTA, and more.
Fresh daily, available for takeout.
02｜Kinokuniya｜Whole Strawberry Tart
Strawberry tarts featuring premium varieties such as **Tochiotome, Awayuki, and Benizakura** from the upscale supermarket Kinokuniya, ¥800–1,500 per piece.
Strawberry varieties are written on the labels, and you can choose the variety you'd like to try.
03｜Shiseido Parlour｜Ginza Strawberry Parfait
The **Strawberry Parfait** (¥2,800 per serving) on the 8th floor of our Ginza main store is available for February only.
Reservation required. Weekday afternoons are easier to book.
04｜Starbucks Strawberry Limited Beverage｜Available Nationwide
In February, Starbucks will launch a **strawberry limited Frappuccino** (approximately ¥600). A convenient and budget-friendly choice.
Regular release limited to 2 weeks, while supplies last.
3 Plum Blossom Viewing Spots
05｜Yushima Tenmangu｜Plum Blossom Festival Mid-February
Tokyo's most famous plum blossom destination. **Plum Blossom Festival February 1 – March 8**, free admission.
Take the Marunouchi Line from Shinjuku to Hongo-Sanchome, then a 5-minute walk.
06｜Koishikawa Korakuen｜Plum Blossoms and Garden
Mito Domain Lord Historical Garden. **Plum Blossom Grove + Pond + Tea House**, admission ¥300.
Plum blossoms bloom in full from mid-February to early March.
07 | Shinjuku Gyoen | Close and Convenient
The Imperial Garden also has a plum blossom grove, **a 12-minute walk from IGO HOTEL**. While not a famous plum-viewing destination, there are plenty of blossoms to enjoy.
Admission ¥500, best visited in mid-to-late February.
February in Tokyo is cold, but **desserts and plum blossoms are the perfect remedy**. Half a day strawberry picking + half a day plum blossom viewing is a classic combination.
Staying at IGO HOTEL makes it most convenient to enjoy plum blossoms at the Imperial Palace Garden in just a 12-minute walk.
IGO Journal
Stories from the neighbourhood — food, culture, and the rhythm of Shin-Okubo life. Have a suggestion? Drop us a line at [email protected].
